Broadcast
The term ‘Broadcast’ has become more ubiquitous as technology changes have accelerated beyond all expectations, with IT technology being the major enabler.
Consumer devices and second screens are completely altering the expectations of end users in how they wish to access programme content. The way this content is distributed and delivered has also changed dramatically.
All connected media companies, not just the traditional broadcasters, are seeking to utilise these new technologies to gain a market advantage. Finding the best advice and strategy is vital to ensure maximum business success.
MultiCast’s Broadcast consultancy branch have experts in:
- Transmission Playout
- Newsrooms & ENG
- Studios
- Media Management & Storage
- Transcoding
- Integration with existing & legacy systems
- Integration of Broadcast and Enterprise IT infrastructure
- SaaS and SDN
- Distribution – Terrestrial, Satellite, Cable & IP
- Business & investment models
- Providing consulting resources to those broadcast suppliers and manufacturers seeking to grow and set up their businesses in new territories.
Broadcast is now firmly based on IP networks and telecoms technologies, with less proprietary broadcast hardware being deployed. Broadcasters must adapt to reach their audiences effectively.
A modern playout and studio solution uses IP networks for core connectivity and media distribution. Such a core is based around service provider grade equipment and must integrate with remote, hosted services from the cloud or distant locations.
As the business of television has changed, so have the revenue and funding models, requiring broadcasters to be lean, agile and adaptive in order to prosper.
We work with existing and new entrants to carefully assess investment in equipment and infrastructure, whether it is on a capital or leasing basis, to ensure profitability and optimum results.
Our very large network of contacts allows us to connect the right people together, whether they be suppliers or end clients.